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Beeston BID Campaign Roll-Out

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The Beeston Business Improvement District initiative has been an excellent working exercise for PNDesign as it required a strong PR strategy, a marketing plan, creative branding and design to work together. We devised and branded the campaign that informed Beeston about the BID over a four month period and brought them to an open public meeting.

The next stage of the BID is another campaign running up to the crucial vote and will incorporate an Open Public Meeting in August. This requires designing the right mix of marketing material that will reach everyone in the business community from large corporate companies to small independent shops.

Working together with the BID Manager Matt Robinson, PNDesign has been able to create a high level of engagement with the BID from the business community, which has outstripped neighbouring Nottingham City's Retail BID. As you can appreciate we are extremely proud that our work is being hailed as a good example by British BIDs.

Further examples of our work for the BID can be found on our
PR page.

BID Event a Success for all

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PNDesign organised and promoted an open meeting on February 3rd to inform and update the businesses of Beeston on the progess of the Business Improvement Distrct plans for the future.

MD Paul Newson and PR Manager Vivienne Tregidga worked hard to provide a Marketing and PR strategy which successfully attracted over 60 local businesses to the event - many more, in fact, than the Nottingham BID attracted to their recent meeting, according to local radio station Trent FM.

Presentations were made by BID Manager Matt Robinson, PNDesign, Trent FM and Nottingham University, on a wide range of proposals designed to promot Beeston to a wider audience over the next few years.

The branding, marketing and public relations strategy devised by PNDesign has been so successful in fact that it is attracting interest from BID UK as well as one or two other towns who may need our help!

Success in Stockholm with INSOL Europe Congress

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Paul Newson, Managing Director of PNDesign, is delighted to have another successful INSOL Europe conference under his belt.
“This is the fourth year in succession and it’s always a thrill to see my designs working so well.”

PNDesign produced the conference branding and all the promotional materials for the event, as well as set designs, banners and delegate materials including a 200 page workpack.

Caroline Taylor, INSOL Europe’s Director of Administration, commented: “My sincere thanks to PNDesign. Their professionalism and attention to detail has been second to none, resulting in high quality, eye-catching materials. We look forward to continuing to work with PNDesign.”

> Read the full report here