If you have new products or services to offer, or conferences and events which need branding, we will look at your requirements and tailor a creative solution that suits your budget and requirements. This doesn’t necessarily only mean designing a new logo, but may involve taking a fresh look at every element of your marketing and communications materials to make sure they are relevant and consistent.
Example 1: Beeston BID (Business Improvement District)
A BID is an independent group set up to promote a particular area within a town, raising funds from a levy on the standard business rates. PNDesign won the competitive tender to produce the BID’s branding and promotional materials over the initial campaign period. Should the BID be successful the brand will be developed and expanded over the next 3-5 years.
Example 2: Power of 2 Publishing
The client is a publisher of educational resources aimed at helping people to understand Maths problems, by working through set exercises with a partner, hence the name Power of 2. The double meaning of the name (ie referring also to the mathematical function) is reflected in the logo, the particular shape of the letter forms making a particularly pleasing graphic.
Example 3: INSOL Europe Academic Forum
INSOL Europe, the European association of insolvency practitioners, has recently set up an Academic Forum as separate group to allow students, judges and other academics the opportunity to research and debate current issues affecting the industry. The group has its own constitution, will regularly produce publications and have their own conferences twice a year. They need their own brand to distinguish themselves from the main organisation, and to emphasize the importance put upon this area of academic research.
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